Fashion Merchandising
Weekend Program
Weekend program | Fashion Merchandising

Do you have a capacity to bring aesthetic concepts and marketing strategies together? If so, LaSalle College Istanbul has the perfect program for you! The Fashion Merchandising Program prepares you to face the demands of the retail industry.

With more and more retailers recognizing the value of strategic merchandising, take your talent to the next level and be a merchandiser in demand! Learn how to impact consumer behavior by manipulating signs, designs and colors. Our teachers who are also professionals in the fashion industry will teach you how to reach target markets in as little as 4 months!

  • Develop, analyze and implement effective marketing strategies.
  • Define merchandising projections.
  • Forecast styles and trends.
  • Evaluate target market needs.

Because of the high demand for qualified merchandisers, this 4-month course will create opportunities for you to begin your career in the following professions:

  • Buyer
  • Merchandiser
  • Brand Manager
  • Product Manager
  • Boutique Manager/Owner
Semester 1 
  • Analysis of factors influencing the fashion market
  • Fashion Phenomena
  • Environment and the consumer

Semester 2 
  • Analysis of fibers and textiles
  • Textile evaluation for a fashion product
  • Styles & Trends

Offered in Turkish on Saturdays from 10:00 to 17:00, the Fashion Merchandising Weekend Program consists of 4 months. By the end of the 4 month program, you will have completed 100 hours which entitles you to a Certificate in Fashion Merchandising.

This program begins in October.

LaSalle College Istanbul’s Fashion Merchandising Weekend Program is recognized by the Turkish Ministry of National Education.

  • You must be 18 years of age or a high school graduate.
  • You must pass an interview with an admissions officer.